The subject line of an email is the first thing a recipient sees, and with more than 300 billion business emails sent every day, it’s harder than ever to get noticed.
Whether you’re cold-emailing potential mentors, scouting for open positions, or even applying for a job, you’re competing for a slice of attention that grows slimmer by the day.
The subject line not only communicates who you are and what you want but also can be a marketing tool that shows off your qualifications and helps you stand out.
Business Insider talked to career and communication experts about what you should keep in mind when writing your next subject line. These tips could motivate your reader to give you their time and help launch your next professional endeavor.
Here they are, with examples.